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  • Absurd Laboratory
    Absurd Laboratory
    Eric Wong

    FOCUS

    Accessories

    Absurd Laboratory was established in 2012 by Eric Wong. With his philosophy ‘Life is Absurd’, he integrate details, feelings and beliefs from daily life into his design. Absurd creates experimental fashion, but also wearable. His design does not follow the trend. He believes the so-called “trend” is the outcome of experimenting anyhow! “To us, fashion is how he interpret his points of view into it.”


  • Aciderazer
    Aciderazer

    www.aciderazer.com A C I D E R A Z E R is a fashion arts label found in 2015, based in Hong Kong. We create wearable arts for daily life including contemporary fashion and custom-made tattoo design, to explore the world and learn from the history, hence, we tell every little story. Inspired by traditional Asia culture and worldwide sub-culture, we are giving a sense of being natural and unique, constructing our life with free and simple mind.


  • AMENPAPA
    AMENPAPA
    Salina Yam

    FOCUS

    Menswear / Womenswear

    AMENPAPA’s vision is to create spiritual clothing: Fashion as a canvas to boldly and playfully express spiritual truths. We believe there is a beautiful soul in each of us. You may not even know how beautiful you are. We take tremendous effort in creating a story for every single piece of product, drawing inspiration from the Bible and storytelling through fashion and graphic design.


  • Ammoment
    Ammoment
    Stephanie Leung

    FOCUS

    Accessories

    A luxury collection of accessories that become a statement of style. Sharp shapes and architectural constructions dressed in exotic and ultra-precious skins – all of them, including the crocodile and Python leather – worked and finished by hand, and all rethought in a contemporary palette. The iconic Zane backpack was first launched exclusively at Pitti Uomo in Florence and TRANOÏ Show in Paris. Ammoment also launches its FW18 Collection at Paris Fashion Week and Milan Fashion Week. The bags are often seen on international celebrities and fashion influencers such as Jannine Weigel and Amina Kadyrova.


  • Andres Koma
    Andres Koma
    Andres

    FOCUS

    Menswear

    Andres Koma is a contemporary menswear brand founded in 2015. ‘’Koma’’ is came from a Japanese word, ’’Konomama’’ which means ‘as it is here and now’’. It is a motto of designer’s philosophies. We believe that clothing is not only display a personal style but also a media to recording memories, reflecting daily mood and inspiration for specific moment. The combination between classic and urban style create a unique pieces and details. The unexpected item is the media to memorizes ‘’this time’’ that we won’t forget.


  • ARTO.
    ARTO.
    Arto Wong

    FOCUS

    Womenswear

    Arto Wong graduated with a BA in Fashion and Textiles Design and Knitwear Design with Technology as her major from Hong Kong Polytechnic University. The designer was crowned champion and secured the New Talent Award at the Hong Kong Young Fashion Designers’ Contest (YDC) in 2017, and launched her namesake label in the following year. Wong’s designs break out of traditional knitwear styles and shapes, pushing the boundaries of knitwear by experimenting with different techniques and material combinations. The New Talent Award gave Wong the opportunity to retail her debut collection at JOYCE, Hong Kong’s mecca of high fashion. Wong is extremely appreciative of this collaboration, which provided her with invaluable insights into customers as she continues to develop her young brand.


  • ARTYOU
    ARTYOU
    worldwide

    FOCUS

    Accessories

    Transforming the paintings of artists all over the world from the gallery to your body. Decorating your life.


  • ASTRA Tailoring
    ASTRA Tailoring
    AYUMI KWAN

    FOCUS

    Menswear

    ASTRA Tailoring was founded in 2017, it is a menswear label with one goal in mind - to support the designers' shared passion for tailoring and sustainability. We utilize the sharp tailoring, textured fabric and unique color palettes to reflect the balance between sophistication and ease, and bringing quality style with full of energy feeling. Their knack for manipulating fabrics creates a whole new kind of tailoring fashion - sophisticated, colorful and with a flair for the weird. Differing from the traditional suitwear, ASTRA Tailoring create an unique, fashionable high-end design to the public.


  • AVO
    AVO

    FOCUS

    Accessories / Womenswear

    We sell the most precious, the most fragile, the most beautiful things in this world. We sell Love. We sell Romance. We sell Vintage. We sell Elegant. We sell Adventure. We sell Loyalty. We sell beautiful things because we want to share the joy of beauty. It's just like antiquates, just like arts, just like time, they are meant to be revealed. We also believe the right pieces could delight your blue day even it's as tiny as a pair of earrings. Beauty is within the air; we aim to gather a group of Avo-cates (the way to call our brand lovers, our customers) to share this moment together. Our artifacts are from all around the world. It’s is our aim to break the boundaries and showcase as many beautiful things (by different eyes) as we can.

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  • Cafuné
    Cafuné
    Queenie Fan

    FOCUS

    Accessories

    Cafuné is a modern accessories label founded by lifelong friends Queenie Fan and Day Lau in 2015. Approaching design as a gentle and intimate affair, Cafuné wishes to reconsider the notion of luxury and define it in terms of emotion and attachment between wearers and the products. At the centre of Cafuné is a strong attention to construction and details, and devotion in celebrating the materials and craftsmanship that go behind every product. Cafuné is a global brand based in Hong Kong, with aims to grow organically and expand internationally.


  • CAR|2IE
    CAR|2IE

    FOCUS

    Womenswear

    For many women today, fashion is not just an option but a way of life. A woman wants to be able to reflect her own sense of self and style, and CAR|2IE thrives on that belief; where imperfection equals perfection. CAR|2IE is about expressing designs that have a structural form, yet maintain their femininity and emphasise proportion. Our new range focuses on creating a strong silhouette with creative details in fine quality providing you with a wide variety of styling choices. We match components of masculine tailoring to feminine chic elements that provide a refined, striking look. Luxurious and daring, CAR|2IE garments are perfect for creating an inspired style suited to everyday wear that can reflect one’s mood and lifestyle.


  • CECILIA MA
    CECILIA MA
    Cecilia Ma

    FOCUS

    Accessories / Womenswear

    Cecilia Ma Couture is an emerging designer brand, which debuts the first Ready-to- Wear collection in Paris in 2011. With the great passion towards fashion, Cecilia launches Jewelry line in 2012. They present at Paris fashion Week and international tradeshow every season. The brand is soon very discovered by buyers from high-end department stores and select shop., Inspired by Tribal culture, designer Cecilia Ma fabricates a very unique jewelry collection by combining unconventional mix of materials and colors along with crochet techniques. The striking fusion of Neon color and vintage assortments is the signature of the Tribal Collection


  • Cecilia Yau Couture
    Cecilia Yau Couture
    Cecilia Yau

    FOCUS

    Womenswear

    Cecilia Yau is a young yet experienced and well-known designer. Through glittering crystals and three-dimensional cutting, she is a master in designing glamorous and elegant bridal wears. She is also a full member of Hong Kong Fashion Designers Association and Hong Kong United Youth Association as well as a renowned corporate image consultant. Apart from designing, she has launched her own label Cecilia Yau Couture and Cecilia Yau Weddings where selections of chic and unique wedding gowns together with professional and artistic fashion photography services are provided with high appreciation from celebrities and the public. As a member of Child Development Matching Fund, Cecilia supports the youths to come out of poverty through participating in Child Development Initiative Alliance. Cecilia studied at ESMOD International in Paris and obtained her first degree with distinction and a scholarship. During her study, she was also hired as a fashion and marketing consultant. Her achievements also earned her the opportunity to have her own fashion show in Paris. In 1999, she returned to Hong Kong and joined Hong Kong Young Fashion Designers’ Contest organized by Hong Kong Trade Development Council. She was awarded with Hong Kong Fashion Designers’ Contest Overall Winner and Hong Kong Fashions Association Creative Award. Cecilia’s talent is appreciated by the society. The famous brand ‘La Prairie’ awarded her Women of the Glamour Award in 2005. Hong Kong Communication Art Center awarded her The Ten Outstanding Designers and Outstanding Greater China Designs Winner in 2008 and 2013 respectively. She was selected by the Junior Chamber International Hong Kong (JCIHK) as an awardee of “Ten Outstanding Young Persons Selection 2013” to recognize her professional endeavours and contribution to the community. Fashion design is indispensable in Hong Kong creative industry. Cecilia dedicates her effort in promoting fashion design in Hong Kong to encourage and prepare fashion students to enter the industry. She has been invited to be the guest lecturer and tutor of Hong Kong Polytechnic University and CITA Clothing Industry Training Authority. With Cecilia’s high reputation in the industry, she was invited to be judges and guest speakers for various events and competitions including Hong Kong Young Fashion Designers’ Contest 2004, 29th Hong Kong Watch & Clock Design Competition and 10th HK Eyewear Design Competition organized by Hong Kong Trade Development Council; Mercedes-Benz Malaysian Fashion Week International Fashion Award 2003; Super Model Competition and Youth Fashion Designer Competition organized by Hong Kong Communication Art Centre; De Beers Diamond : Natures Miracle International Design Competition; 2nd Asian Wedding Arts & Design Competition; Redress-Ecochic Design Award 2011; Triumph Inspiration Award 2012(National Final) etc. Renowned in both Hong Kong and overseas, Cecilia represented Hong Kong in participating various large-scaled fashion shows including 4th Fukuoka Asia Fashion Festival, Shanghai Fashion Festival 2001, New York Fashion Week 2001, EcoChic Hong Kong Fashion Show and Exhibition 2008, EcoChic Shanghai Fashion Show 2008, EcoChic Singapore Exhibition 2010, EcoChic Asia Fashion Show 2010, Redress on the Runway Fashion Show 2011, Forever Better with Miele by Redress Fashion Show 2011, Forever REDRESSED Exhibition at Harvey Nichols 2011 etc. She was also invited to participate in HKTDC’s overseas fairs in New York, Dubai, Japan and Mainland China to announce the leading position of Hong Kong in Asia and maintain the international competitiveness of Hong Kong.


  • Chailie Ho
    Chailie Ho
    Chailie Ho

    FOCUS

    Womenswear

    Embracing feminine independence and inner strength, Chailie Ho is an eponymous contemporary womenswear label designed to accentuate the delicate elegance of modern women. Inspired by love, Chailie conveys her belief in the beauty of feminine grace with the romantic sartorial details and soft hand-drawn watercolour prints in her own designs. Together with a strong emphasis on fluidity, her refined, sleek and unconventional collection glows with a gentle timeless elegance.


  • CHARLIE SHING
    CHARLIE SHING
    Charlie Shing

    FOCUS

    Womenswear

    Charlie Tang, a Hong Kong based fashion designer and luxury couturier, is passionate in creating a unique style with sophisticated vision. His designs encompass evening wear with fine embroidery, to contemporary women’s collection for people from all walks of life. His perspective on fashion is to outline the feminine, effortless look by combining fine craftsmanship and timeless design that will always be relevant to an individual’s wardrobe. High quality materials, such as French lace and Swarovski crystals, and new embroidery techniques are also mixed and matched, bringing the new sense of glamorous garments to the Hong Kong fashion industry. Charlie has cooperated with various local and international organizations. In 2014, he worked with HSBC to design a woman’s collection for the launch of a new MasterCard campaign.


  • Charlotte Ng Studio
    Charlotte Ng Studio
    Charlotte Ng

    FOCUS

    Womenswear

    Charlo tte Ng Studio is founded in Hong Kong. ​ From architectural silhouettes to artistic inspirations, Charlo tte Ng Studio encourages self-expression, empowering women to express themselves. The brand DNA is cemented in feminine shapes, masculine tailoring and contradistinction in fabrications. Charlo tte Ng Studio aims to encourage personal expression and to design clothes for women of confidence and excellence. Charlotte Ng was graduated from the Hong Kong Polytechnic University, major in Fashion Design. She was worked as womenswear designer for international labels more than 10 years. She was awarded Hong Kong Young Fashion Designers’ Contest (YDC) 2018 – Second Runner up and Best Footwear Design Award. Through our limitless imaginations, we create. May this collection stimulate your emotions, as if it had triggered mine.


  • CHLOE SUNG
    CHLOE SUNG
    Chloe Sung

    FOCUS

    Womenswear

    CHLOE SUNG is a luxury fashion label, CHLOE SUNG skilfully highlights the charm of the female body with colors, fabrics and cutting. Alluring and enticing, CHLOE SUNG’s design features a sense of luxury that blends elegance with ethereal, reflecting the designer’s attention to detail. Contemporary fashion with a bit of strong yet feminine feeling is definitely the direction which CHLOE SUNG is going for.


  • Chocolate Rain
    Chocolate Rain
    Prudence Mak

    FOCUS

    Accessories

    Chocolate Rain的設計靈感源自小孩的夢想及奇妙的旅程,每件產品都是唯一及手製完成,內裡包含獨特的藝術元素及材料。Chocolate Rain亦有創立workshop與大家一起分享手製作品的樂趣。


  • CNCNL
    CNCNL
    CNCNL

    FOCUS

    Accessories

    CNCNL is a brand inspired by the spirit of "Work Tool Design" and high quality of handmade craftsmanship. Our goal is to create fashion accessories that is unique and yet approachable where everyone can enjoy wearing them. Our motif is formed by various of work tool such as hammer, screws paintbrush and many more. Every pieces of details reflects our efforts and tribute to "Work Tool Design”


  • Coney & Co.
    Coney & Co.
    Coney Ko

    FOCUS

    Accessories

    Coney & Co. is a registered brand founded by Coney R. Ko in Hong Kong. The style blends vintage elegance and modern chic to create tasteful semiprecious jewellery. Our Designer Coney R. Ko, a former fashion designer devoted her creative career to jewellery design since the first launched of own brand in 2008. Coney began with playful style and soon after started to explore the possibilities with gem stones and brass, thus developing her signature modern vintage style. The first jewellery store was open in 2010, and in 2014 store has been moved to the new creative hub "PMQ", and the brand has been renamed as Coney & Co. Coney's jewellery is internationally distributed and can be found in boutiques of Hong Kong, China, Japan, USA, France. Our Statement Creating jewellery with statement as having "a piece of happiness". Coney's designs inspired by Art Deco, to reinvent the timeless elegant style to an eclectic statement jewellery. Our dream is to share our taste, passion and joie de vivre through our jewellery with all those who are ready to carry "a piece of happiness".


  • COSPAC
    COSPAC

    FOCUS

    Accessories / Womenswear

    COSPAC Bags – The Pinnacle of Diversity COSPAC was established in Hong Kong at 2006. We hope our customers can deeply appreciate our design work as our designer design and manufacture every product with dedication and adherence. COSPAC – Our Team “It is exactly because of the numerous choices out there, we believe more than ever that, you deserve a bag unique and tailored only to you.” For that past 10 years, our Bag Manufacture Experts crafted out every stitch and every slice. From initial samples, design prototypes, material selection, cutting out, stitching up, template creation and amendments to manufacture, even packaging are all done by the COSPAC team. As for our Perseverance, we insist in manufacturing our Bags with Professionalism. As for our Guarantees, we guarantee every bag manufactured is under strict quality control and never sloppy. As for our Uniqueness, we promise every bag you purchase will be Unparalleled, the one and only. All COSPAC is for, are for our customers, the confidence and assurance in our products! COSPAC – Our Product COSPAC product ranges from pencil cases, cosmetic bags/makeup bags, handbags, shoulder bags, cross body bags, clutches, camera bags and other digital product bags. We anticipate COSPAC products to become more and more diverse, allowing COSPAC products to bring you joy to your daily life.


  • CUFFS
    CUFFS

    FOCUS

    Menswear

    ''WE'VE TAKEN THE TRADITIONAL TAILOR AND TURNED IT INTO SOMETHING FRESH, STYLISH AND EASY. WE COMBINE THE PERFECT FIT OF A CUSTOM-MADE GARMENT WITH THE DESIGN SENSIBILITIES OF A MODERN FASHION BRAND.''


  • CURTIS LI STUDIO
    CURTIS LI STUDIO
    Curtis LI

    FOCUS

    Menswear

    Contemporary High-End Sporty Menswear Label.


  • Cynthia & Xiao
    Cynthia & Xiao
    Cynthia Mak & Xiao Xiao

    FOCUS

    Womenswear

    A WOMENSWEAR BRAND FOUNDED ON BOLD GRAPHICS INFUSED WITH SIMPLE MODERNITY

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  • Debbie Leung
    Debbie Leung
    Debbie Leung

    FOCUS

    Womenswear

    Specialize in handmade felt and natural dyed products. Natural material and adopt sustainable practice. Focus on art, culture and heritage. Traditional and environmental method to fuse with contemporary style to bring out individuality of discerning clients. Custom made is available.


  • DEMO.
    DEMO.
    Derek CHAN

    FOCUS

    Menswear

    DEMO. is a Hong Kong based independent designer brand founded in 2013 by Derek Chan. Derek discovered his profound passion for contemporary classic menswear during his undergraduate studies while studying fashion and textile design. Following his dream, he started up his own brand after obtaining his Bachelor degree in the Hong Kong Polytechnic University and premiered fashion show since graduating. DEMO.’s men are introspective but visibly eager to uncover the mysteries of the unknown residing outside themselves. They express their ambiance and personality through their own exploration of lifestyle and fashion. DEMO.'s men carry about them an air of softness and nonchalance but are, at the same time, deeply intrigued by life's mystery and want desperately to find answers to its many questions. DEMO.'s design focuses on simple cuts and subtle but experimental details which aim to reflect one's personality to the fullest. DEMO. believes that lifestyle and fashion are principal and unique components one's self expression and keystones in sharing one's own personalized mood and quality of life. Driven by a philosophy to achieve the best for all individuals by breaking down the walls between classic and contemporary, we welcome partnerships and collaborations in and across various forms of media. We are willing to collaborate with any and all parties who possess similar ambitions and encourage those who are willing to adopt this vision in their own field.


  • Designerooms
    Designerooms
    Designerooms

    FOCUS

    Menswear / Womenswear

    Dear all fashion designers, Are you running out of capital to afford the expensive private studio and substantial start-up cost to live your dreams to create your own fashion label? Are you looking out for more flexible rental terms to cater to your need? Do you have a shortage of money to hire professional pattern makers, sewers or design consultants to seek for expert’s advice and support? Designerooms is here to help! Designerooms is a fashion creation platform, which offers a co-working space specifically for talents who would like to have their take on fashion design and manufacturing. Not only does it feature a collection of state-of-the-art machineries and tools to give your garments the professional finish, it also provides diversified experienced pattern makers, sewers and designers on-site to assist you along the way to solve any problems, thus enhancing productivity. What’s more, product distribution service is offered for your spectacular creation. Designerooms is also available for hiring to organise private functions and workshops. To live your dreams, to create your own fashion label, to grow your fashion business, to inherit craftsmanship, to expand your professional network, Designerooms is the place to be! “YOU ARE NOT ALONE”


  • DORIS Q
    DORIS Q
    Doris Qiu

    FOCUS

    Womenswear

    DORIS Q" 是由在悉尼長大的澳籍華人Doris Qiu創立,於2012年發表了小型秋冬系列,迅速得到本地顧客的支持。2013年,入選了由澳洲時裝周主辦的 New Generation比賽,並贏得了全額資助在2013年4月12日於Mercedes Benz Fashion Week Australia中發表了第一個個人系列。是次系列發佈後, 隨即被刊登於華爾街日報、澳洲版Bazaar、 Elle、RUSSH及Pagesdigital、意大利版Vogue、中國內地版Elle、Femina及香港Cosmopolitan、milk、明報週刊、東touch等各大知名媒介的支持。 設計師Doris於University of Technology, Sydney修讀法律學位的同時亦在East Sydney TAFE 就讀時裝設計。之後更往倫敦的著名時裝學府Central St. Martins進修時裝及舞台服裝設計。現時,Doris在創立同名品牌的同時,亦擔任TIKKA Boutique的買手及創意總監及Elle China和外灘畫報的時尚撰稿人。


  • DORISKATH
    DORISKATH
    DorisKath Chan

    FOCUS

    Womenswear

    “I don’t design what you want, I make what you dream”. DORISKATH ’S creative director Doris Kath Chan is a talented fashion designer who graduate in Fashion Design Womenswear from Central Saint Martin College of Art and Design in London. With her innovative fashion sense and rich experience in the fashion industry with Richard James, DORISKATH has reached a prestigious level in the Hong Kong fashion industry. Doris Kath Chan has promoted DORISKATH to the international level by representing Hong Kong at the Copenhagen Fashion Week 2015. DORISKATH will continue to create the perfect dress for every lady.


  • DUSTY
    DUSTY
    dusty

    FOCUS

    Accessories / Menswear / Womenswear

    Dusty was established in 1997 with a small collection of T.shrit has now grown into a fullrange of "semi-casual” fashion brand for men and women. Drawing inspiration from both the high end and subculture of the fashion spectrum, Dusty has always stood for providing quality products, creating taste and inviting people to take part in our dream. In every stylish and contemporary-designed Dusty products, one can easily find creativity and attention to detail. We combine all aspects of our attitude towards the direction of our motto “Rebel Without A Pause”.

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  • ELEGORE
    ELEGORE
    Elegore

    FOCUS

    Womenswear

    A woman’s wardrobe is her opportunity to stand out and make a lasting first impression. Launched in 2016, Elegore offers a wide range of apparel to fit any woman’s unique sense of style. Our clothing are carefully curated to provide our customers the latest fashions. To keep our customers in style we post new arrivals monthly, as well as offer stylist picks to help any indecisive shoppers. Styles might be quickly sold out because we do not keep a lot of stock - so you have to purchase quickly to avoid out of stocks. Our designs are super unique, so you will likely not find anybody else wearing the styles that we have. Elegore is a fashionista’s best place to create the perfect wardrobe. Beyond helping you look your best, We strives to make every purchase a positive experience. If you are a first-time visitor or long-standing customer, we hope you will be thrilled with every aspect of your shopping experience with us.


  • ELEGORE- Rising To Luxury
    ELEGORE- Rising To Luxury
    Elegore

    FOCUS

    Womenswear

    About Our Brand - ELEGORE A one-click "en Vogue" destination. Get your daily dose with the trendiest styles and best fashion inspiration updated on our fashion portal every day. We provide unprecedented access to the hottest and handpicked looks of the current season; looks that are inspired from celebrities, European catwalks and high-end luxury labels. As soon as we design new styles, we make them accessible online within 10 days from conceptualization. Styles might be quickly sold out because we do not keep a lot of stock - so you have to purchase quickly to avoid out of stocks. Our designs are super unique, so you will likely not find anybody else wearing the styles that we have. About Our Organization Founded in 2016, KRYPTHM TRADELINK LLP with the brand name “ELEGORE” is a leading lifestyle brand dealing in men and women apparels working in the textile city of India, Surat – Gujarat. We manufacture different western apparels for woman in different categories such as cocktail dresses, casual dresses, party wear dresses, trousers & pants and all premium and comfort casual wears. We believe in putting special emphasis on the quality, fit and the colors of our products. Not only does our company have great customer service to keep you happy and satisfied. About Our Brand- ELEGORE A one-click "en Vogue" destination. Get your daily dose with the trendiest styles and best fashion inspiration updated on our fashion portal every day. We provide unprecedented access to the hottest and handpicked looks of the current season; looks that are inspired from celebrities, European catwalks and high-end luxury labels.


  • Emily Cheong Couture
    Emily Cheong Couture
    Emily Cheong

    FOCUS

    Womenswear

    We design and distribute romantic and deluxe clothing and accessories for women. Our design specialises in using Chantilly lace, luxurious fur and leather skins.


  • ESEMBLĒ
    ESEMBLĒ
    Tink Wong

    FOCUS

    Accessories

    ESEMBLĒ [pronounced assembly] represents the lifestyle of a modern girl looking for authenticity in a fast pace metropolis. She looks to celebrate and find beauty in simples joys. We believe when you appreciate the smaller things, there is more to be happy about. Celebrate always. What we do ESEMBLĒ creates leather goods with meaningful details. The classic accessories are designed around weekly habits and activities.

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  • N.Di.Kàrlův
    N.Di.Kàrlův
    Andy Ho

    FOCUS

    Accessories / Womenswear

    SOUS LE BERGER DE DIEU, LA MARQUE SE CONSACRÉ À PRAGUE DEPUIS XVIII PAR ANDY HO


  • N12H
    N12H
    Nerissa Lee

    FOCUS

    Womenswear

    N12H, named after the New York city apartment where the brand was born. Designed with the jet-setting city girl in mind, the N12H collection offers a unique artistic interpretation of edgy femininity. The collection is a combination of an eclectic sense of style and differing textures highlighted by signature playful prints. The collection embodies the concept of affordable luxury whilst offering an interesting array of options for the modern woman. Named by Marie Claire US and Lifestyle Asia as a top emerging label to buy now, N12H is a highly sought-after label favored by stylists, celebrities and style influencers all over the world.


  • NECRO POON
    NECRO POON
    Necro Poon

    FOCUS

    Menswear

    Necro Poon, a Hong Kong fashion designer. He is the founder and head of design for NECRO POON, a Hong Kong-based menswear brand. Poon grew up in HK, where he graduated from The Hong Kong Polytechnic University, where he received a degree in Fashion & Knitwear Design with Technology. Poon was picked up by a Hong Kong and London fashion brand in creative development team before launching his own label. On September 2014, Poon has joined HKYDC2015 and awarded as the winner of HKYDC 2015 contemporary daywear. In 2015, he started his first menswear collection for his label and start his fashion life.


  • NelsonBlackle
    NelsonBlackle
    Nelson Blackle

    FOCUS

    Menswear

    Nelson Leung, After winning the Overall Winner and Winner of Contemporary Day-wear Group of YDC 2014, Nelson launched his label “NelsonBlackle”, delivering a playful and handcrafted menswear collection. Nelson has a distinctive style that will be instantly recognised: it is a combination of a bold use of colours and unique concepts. In a collection comprising office wear and casual wear, one can detect elements of geometry and cartoon patterns, whether printed or embroidered. Finishing the internship at international fashion designer, Véronique Leroy’s studio in Paris in September 2014, Nelson is now equipping himself to showcase his creativity to the world.

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  • OBLIVION
    OBLIVION
    Grace Tong

    FOCUS

    Womenswear

    OBLIVION is an independent brand focus to create on fashion accessories and sculptures. The creation and production of products was all managed by two founders. We trying to fuse the art elements into fashion accessories and let people become a part of the art and improve the ornamental value of fashion. We are not in favor of formulaic mass production. We persist to produce every product and every detail by our own hands and hope the products can have a sophisticated and unique that compared to haute couture. We have spent a few years to study the leather stitching and sculptural technique. The fusion of sculpture and fashion accessories was hoping to develop more new elements in the inherent boundaries and explore more possibilities by the innovative and independent thoughts, this is the faith we always insisted. We hope to spread this faith out through the products, so that the crafts technology can be preach out and hope the users can live out their personal style by the products.


  • OLIVIA COUTURE
    OLIVIA COUTURE
    Olivia Yip

    FOCUS

    Womenswear

    The story of Olivia Couture began in Saint-Germain-des-Prés in Paris, when Olivia Yip, the curator and tailor of the brand’s masterpieces, just got married and was looking for her own wedding gown. There, she was intrigued for the first time by the art of dressmaking in a petite boutique. Unlike what she saw in Hong Kong, the boutique had their source of clothing that made the dresses special. The shopkeeper met their customers in person to ensure each dress is tailor-made and hence fits the customer the best. Olivia was fascinated and decided to bring this concept to Hong Kong. Olivia had a graphic design background, but this did not limit her passion for dressmaking. Instead, this turned into her advantage as she strived to realise her dream to pursue elegance in fashion. Returning to Hong Kong, Olivia started to learn dressmaking from a retired couple experienced in running clothing workshops, where she acquired an Asian flavour in her design. She also started to share the passion with her best friends by making their wedding gowns. To ensure the dresses are made for the one who wears it, Olivia is involved in every process of the production – meetings, paper drafts, tailoring and so on. As the word spreads and Olivia started to get more requests for her tailor-made dresses, she decided to have her very own couture where she can invite her customers to have a taste of the Saint-Germain experience the one Olivia had 17 years ago. With a tranquil environment filled with petite boutiques, Yiu Wa Street became where Olivia continued her pursuit for the elegance and happiness in dressmaking. The Olivia Couture experience started at meeting with Olivia, when Olivia would suggest the types of dresses that suit the customer according to her body figure. It follows the choice of the right cloth, a sketch of the desired dress and the production of a dress sample. Olivia would then meet the customer again to try on the sample and make amendments. Finally, the ideal dress, which consists of six to seven layers of cloth imported from top-tier manufacturers in France and Italy, is produced and picked up by the customer. The couture experience by Olivia is associated with her road to a professional designer and tailor in Paris and Hong Kong. Fine customers in Olivia Couture celebrate the uniqueness of the Saint-Germain story reinterpreted in the international fashion hub of Asia.


  • once a day
    once a day

    FOCUS

    Menswear

    Once a day Is the lifestyle brand for us who aren’t defined by what we wear, drink, or do. It’s for us who are defined by the moments we seize. Under the creative direction of Karin Lundholm, sophisticated minimalism, bold decisions, and perfect cuts come together to form once a day.


  • oplus2
    oplus2
    Otto Tang

    FOCUS

    Womenswear

    I Create therefore Iam Otto Tang holds a BTEC Higher National Diploma in Fashion Design issued in 2000 from the University of Saiford,and (BA) Hons Fashion Design issued in 2009 from University of Huddersfield. A prolific young practitioner of fashion design, Tang has participated in numerous fashion contests, and holds the notable distinction of winning outright the Young Designers Contest (Ten Best Collection), organised by the Hong Kong Trade Development Council in 2003 the Hong Kong New Collection Award (Overall Winner) organised by the Hong Kong Trade Development Council in 2005. The winner of Young Designer Talent Award 2007 organised by Hong Kong Design Center. Almost immediately after graduating, Tang joined veteran fashion designer Lu Lu Cheung to develop and apply skills in fashion design. In his current capacity as Chief fashion designer, Tang has helped to create numerous acclaimed collections under the Lu Lu Cheung label, including several spring/summer and fall/winter collections from recent years

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  • SFZ & SON
    SFZ & SON
    Sonic Lam

    FOCUS

    Menswear / Womenswear

    Sonic Lam graduated from the Hong Kong Design Institute in 2012 and received a scholarship from the Hong Kong Design Centre to further his study at Birmingham City University in the UK. At YDC 2017, he won the first runner-up and was sponsored by Woolmark to go on a trip to Australia. He has worked as concert stylist for Cantopop singer Eason Chan and the Duo Band and been invited by Nike for a collaboration. He is now part of the Start from Zero collective, a team of happy workers in woodwork and street art. SFZ & SON is the label designed by Lam for his team mates, who need functional, durable workwear with a lot of pockets to carry tools. The style is relaxed and American, but Lam has also added some local elements to reflect their unique culture and habits.


  • SHERMAN KWAN
    SHERMAN KWAN
    Sherman Kwan

    FOCUS

    Womenswear

    “SHERMAN KWAN” is a local designer label created in Hong Kong 2015. It features concept from experimental to fashion design.


  • SHIGO
    SHIGO
    shigo

    FOCUS

    Menswear / Womenswear

    Established in 2014, launched by two young fahion designer from Hong Kong, DAVE CHENG & KIWIB WONG. SHIGO remix urban clothing by fusing modern-day technology into contemporary wears. SHIGO crave for aliened area in search for unconventional method of construction to enhance contemporary garments.


  • ShineYan
    ShineYan
    ShineYan Lai

    FOCUS

    Accessories / Womenswear

    - Fashion with Art inspiration - Eye ball accessories with power .


  • SILENTSIREN.
    SILENTSIREN.
    Cat Chau

    FOCUS

    Menswear / Womenswear

    CAT grew up in a fashion & garment family. From her grandparents, parents, to uncles & cousins are all working in industry that is closely linked with fashion and design. In her childhood, when others are playing with dolls, Cat was drawing her own designs on a sketching book. She is dreaming to set up her own bridal dress shop since seven years old. Soon after CAT got her Fashion degree, she was building up herself by working in several famous local fashion brands, include it apparels limited., She never forget her childhood dream, after further studying in Europe, she began to set up a personal wedding brand- SilentSiren. Her concept bridal shop was opened in Spring 2014, from gowns to evening dresses, all marked with her own vintage signature style, stylish yet elegant. Every bride is precious and should be cherished. You should able to find your dream wedding dress at Silent Siren.


  • SKETCHAROUND
    SKETCHAROUND
    SketchAround

    FOCUS

    Menswear / Womenswear

    SKETCHΔROUND was found 2013 by two Hong Kong fashion designers. A brand focused on study on iconography, unisex tailoring and a purity of form, challenging conventions of normal practice by using mixture of various innovative materials to create something relaxed yet chic and distinctive. We offer a "timeless modern simple" on a foundation of simplicity pairing with a formula of unisex silhouette for both contemporary women and men who want unusual design in high wearability and also fine quality. The label always values two spirits of ORIGINALITY SURPASS GENDER [ ] and SIMPLICITY COMPACTED WITH DELICACY, which have been highly supported by local and foreign fashionistas, bloggers as well as artist such like Eason Chan, Hins Cheung, Eric Kwok, Robynn & Kendy, Shino Lin. At the present, three collections are launched at eight select shops and online shops in both Hong Kong and Taiwan.


  • Story.c
    Story.c
    Chiu Chan

    FOCUS

    Womenswear

    Translating menswear details into high end womens street-wear fashion in minimal, refined and subtly distinctive way, Story.c is a new cutting edge fashion brand based in Hong Kong. The womenswear offerings present a range of modernized apparels with precise details, seasonal colours, urban elements and unexpected proportions. “Past is continuous inspirations of now and future” – Inspired by different eras of fashion, Story.c designer advanced the details and fabrication for neoteric ladies. The exceptional aesthetic view of Story.c aims to provide style to all women who own unique and bold characters. Telling the story of your own is the core value of the brand.


  • SUN=SEN
    SUN=SEN
    SUN LAM

    FOCUS

    Womenswear

    Sun has been chosen as a finalist in the iD Dunedin International Emerging Designer Award 2016. She has been influenced by her parents' different cultural background, her designs are always filled with such unexpected and weird pairings... it is fun to put unexpected things together. In SUN=SEN, it is believed that every styling and design has its own stories and spirits inside, that's what's really going to make them look like they're ready to rock the world. The label combines an appreciation of craft and hand-work with a contradicted use of techonology to create an unexpected design effect. Cloths of SUN=SEN will never be just 2D, there must be some texture in every garment. SUN=SEN is designed for girls seeking uniquesness and surprise from everyday daily wear. Aesthetic and fun design is the fundamental concept of the label. The label is designed and inspired from social, political and psychological angles, cloths are designed in an angle of the quote of "Why so serious?". SUN=SEN fashion is not just art, SUN=SEN fashion is also a story. This is the SUN=SEN designing concept. The label also supports traditional craftworks in Asia and aims to bring craftmanship into high street fashion.

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