COLLECTION

YMDH

SS23

Seeing Clothing as Not Clothing

The collection focuses on redefining the definition of clothes, making people reflect on what clothes are, and introducing hippie culture to the public again. It shares the concept of love and peace, freedom and equality, and love for the earth. The new collection fuses fashion and music, so that the two are no longer separated and can break through their boundaries. The styling refers to the hippie elements of the 1960s and incorporates such details into the collection. It follows the same playful style as before and can be worn multiple ways for a contemporary new-hippie style. 
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YMDH|SS23|Seeing Clothing as Not Clothing
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