As an everyday essential or directional fashion statement, denim has evolved from its humble workwear origins. Its impact on the industry and advance from classic to contemporary saw the SS18 edition of Denim by Premiere Vision, focus on the future of denim and the designers and developers at the heart of this international, multigenerational community.
Today, we invite Trendstop’s team of experts to bring us the key denim trends informing the womenswear market for Spring/Summer 2018 direct from the show. You will be inspired by 4 essential themes that are sure to inspire your next denim collection.
Innovation is key to denim's continued evolution and performance concepts are driving development across both fabrication and silhouette. The sportswear market provides the inspiration for super-lightweights and strong yet stretchy qualities as revolutionary temperature control capabilities, quick-dry finishes and reflective fibres are incorporated into core denim pieces. Jackets, jeans and dungarees are reinvented as high-tech windcheaters, jean bodycon leggings and panelled dresses infused with technical satin.
Trend takeaway: New innovations and hybrid fabric experimentation illustrates the directionality of the denim market.
Blue Farm Spring Summer 2018