HIGHLIGHT
YOHO!GIRL September Cover: Yumiko Cheng

“Get Ready for 2016 YDC!” is the cover story of YOHO!GIRL September Issue, featuring two local designer brands, MODEMENT and KEVIN Ho, illustrated by the celebrity star, Yumiko Cheng. Designers Aries and Kevin, and two more YDC ex-finalists Kurt Ho and Derek Chan, will launch their new Capsule Collections on the YDC stage.

Stay Tuned with YOHO! and get the exclusive behind-the-scenes and the feature of Yumiko!

YOHO! is one of the official media partners of YDC 2016. YOHO! is the most influential and extensively circulated fashion magazine in Asia-pacific region. Designed for Chinese young generation, its circulation reaches all-time high at 70,000 total. YOHO!GIRL, an extension from YOHO!,  provides latest trend in all aspects of fashion, beauty, design, living style and sub-culture. It is now founded in Hong Kong, Taiwan an...

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YDC 2016 Vote & Win! Best Footwear & Accessories Design Award

YDC final is coming soon on 10th September. We are elated to release the footwear designs of 17 finalists! The winning shoes of “Best Footwear & Accessories Design Award” will be on sale under i.t apparels Ltd exclusively.


Craving to bring them home?

Check out our facebook game and vote for your favorite shoes now
Cast your vote for the “Best Footwear & Accessories Design Award” and you might get the chance to win the shoes offered by i.t apparels Ltd.!

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Every Thread Counts- HKTFA & Ex-finalists

Ahead of this year’s Young Designer’s contest we speak to the president of the Hong Kong & Kowloon Textile Wholesalers Association Tony Lit about the significance of fabrics and what designers need to know in order to create a sustainable brand
By Arthur Tam

Textiles and fabrics are more than just the materials used to make a beautiful outfit. The development of textiles is the representation of that moment when humanity became a civilisation. When it dawned on the first man and woman that clothing was essential for their survival. So in essence, a thread of fabric is part of the DNA of civilisation, which subsequently led to the birth of the fashion industry. Doesn't that sound super grand and epic? Well…it is. We don’t have the phrase, ‘the fabric of society’ or the ‘the fabric of time’ for nothing.

Fabrics represent more than just the foundation for a designer...

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Fashion Giant: Reeds Yau

This fashion giant is going to look critically to see, which designers possses the most business acumen.

It isn’t enough just to make beautiful clothes. Fashion after all, is a business, and young designers have to realise that they need a certain commercial acumen in order to develop a brand and sell wearable clothes.

It’s a balancing act, which ImagineX Creative & Visual Merchandising Director Reeds Yau is going to vigilantly look at when he’s judging this year’s Young Designers’ Contest.

Yau has over 20 years of experience in the creative and visual merchandising industry and spent 10 of those years working for the biggest of luxury fashion houses – Gucci and Louis Vuitton. ‘After 10 years, I thought it was time for a change,’ says Yau. “I wanted to seek new opportunities to strategize new ways to enhance the consumer experience.”

Today Yau is ...

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Fashion Giant: Lawrence Leung

The fashion giant speaks about the innovation of textiles and gives sound advice to aspiring designers

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Few people have as much fashion industry knowledge as Lawrence Leung Ka-yuen, Managing Director of Sun Hing Knitting Limited. He basically knows it from every different angle possible. Starting from the academic side he has studied courses like colour chemistry and received his bachelor’s degree from the University of Leeds and master’s degree from the University of Bristol. Combine that with 36 years of work experience in the garment industry and his leadership in countless textile associations like the HKTDC Garment Advisory Committee, Hong Kong Knitwear Exporters and Manufacturers Association and Knitwear Innovation and Design Society, it’s easy to see why he would be an obvious choice as a judge for this year’s Young Designers’ Contest. Leung knows exactly what qualiti...

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THE DIFFERENCE
BETWEEN
STYLE AND
FASHION
IS QUALITY.
by Giorgio Arman
PLAYLIST
  • 01
    FASHIONALLY COLLECTION #6
  • 02
    FASHIONALLY COLLECTION #5 Menswear
  • 03
    I'm Designer pop-up store
  • 04
    The Making of Fashionally Fashion Film #1
  • 05
    FASHIONALLY Fashion Film #1
  • 06
    FASHIONALLY Fashion Film #1 Official Trailer
  • 07
    fashionally 4.0
  • 08
    FASHIONALLY COLLECTION #4
  • 09
    YDC 2015 After Show Party
  • 10
    YDC2015 highlight 2.0
  • 11
    YDC2015 Show Highlight
  • 12
    M.A.C. Makeup Demo - Ground Zero runway makeup
  • 13
    M.A.C. Makeup Demo - YDC 2015
  • 14
    FASHIONALLY COLLECTION #3
  • 15
    'Talents Bouncing' by who ARE invited
  • 16
    FASHIONALLY Community Tutorial Video (Chinese)
  • 17
    香港電台 <香港衝線> 設計我的時裝路 2014-02-24
  • 18
    FASHIONALLY Community Tutorial Video (English)
  • 19
    Hong Kong Fashion Extravaganza 2014 Highlight
  • 20
    Ji Lili @ Hong Kong Fashion Extravaganza 2014
  • 21
    Hong Kong Young Fashion Designers' Contest 2014 - backstage highlight
  • 22
    Hong Kong Young Fashion Designers' Contest 2014 - Highlight
  • 23
    Vivienne Westwood S/S 2014 Fashion Show
  • 24
    Hong Kong Fashion Extravaganza 2014 Preview
  • 25
    SPY Henry Lau: Street Sophistication
  • 26
    Fashion in Blossom: Calla
  • 27
    Iberian by Design: Amaya Arzuaga
  • 28
    Luxury Dadaism: Masha Ma at Hong Kong Fashion Extravaganza .
  • 29
    In Search of Fashion Genes
  • 30
    The HK Fashion Map
  • 31
    FASHIONALLY Collection Show #2
  • 32
    The HK Fashion Map teaser
  • 33
    FASHIONALLY Community (Englisht subtitle)
  • 34
    FASHIONALLY Community (SC subtitle)
  • 35
    YDC 2013 - FASHIONALLY design & community
  • 36
    The Making of - World Boutique, HK 2013 promotional images
  • 37
    YDC 2013 Backstage
  • 38
    YDC 2013 - Interview of designers
  • 39
    YDC2013 Aftershow Party highlight
  • 40
    YDC2013 Ex-Winner Interview
  • 41
    Hong Kong Young Fashion Designers' Contest 2013 Highlight
  • 42
    FASHIONALLY.com OFFICIALLY Launched!
  • 43
    Aganovich: Modern Nomads
  • 44
    The designs of London’s Holly Fulton are set to dazzle at the 2013
  • 45
    Beijing Designer Zhang Chi
  • 46
    Johanna Ho: Hong Kong Design Edge
  • 47
    YDC x FASHIONALLY.com Exhibition
  • 48
    FASHIONALLY COLLECTION #1 Part Two
  • 49
    FASHIONALLY COLLECTION #1 Part One
  • 50
    Interview with YDC 2012 Winners
  • 51
    Backstage with Janice Man @ Hong Kong Young Fashion Designer's Contest 2012
  • 52
    FASHIONALLY.com結集時尚達人
  • 53
    Highlight - Hong Kong Fashion Extravaganza 2012
  • 54
    Highlight - Hong Kong Young Fashion Designers' Contest 2012
  • 55
    Hong Kong Young Fashion Designers' Contest 2012- backstage with finalists
  • 56
    Backstage Preview - YDC 2012
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